Television Advertising Risen To A Whole New Level The vast majority of television advertisements today consist of brief advertising spots, ranging in length from a few seconds... Read more
Getting started with Company Pages Its Free!!! Create a Iastra Company Page to raise brand awareness, promote career opportunities, and educate potential customers on your products and servi... Read more
WHERE MOVIE TICKET INCOME GOES What happens to the money when two friends decide to go to the movies? A lot depends on whether a movie is a box-office hit or a loser, whether it stars Dustin... Read more
Broadcasting & Media Rights in Sports Advances in communications technologies – satellite, cable, broadband and mobile internet – have revolutionized broadcast sports coverage and enable... Read more
Innovations That Changed Sports Broadcasting Forever There’s some debate about who was the first to broadcast a sporting event over the airwaves and into people’s homes. It... Read more
Iastra Broadcasting has invested over $5 Million in building a global broadcasting and media streaming infrastructure that now boasts server farms in the US, Europe, Asia, Panama now beginni... Read more
In markets that are becoming increasingly more competitive, sports marketing and sponsorship have become high impact areas for business success. Consequently, the training of professi... Read more
